Lynn B. Friedman - Atlanta Homes ODAT Realty: My Tell Tale of Ben Kenny Active Rain Long Tails Short Tails

My Tell Tale of Ben Kenny Active Rain Long Tails Short Tails

Dear Readers -

Hannah Williams from Philadelphia, PA shares her experience about using content to attract Clients. She explains that her content "magnets" are SHORT TAIL and LONG TAIL phrases. Knowing how to use each can be very important for one's career.

Hannah always shares what she has learned with us - technical basics, real life advice and interesting tidbits about Philadelphia and Bucks County, PA.

Some other posts from Hannah Williams  include Free Market Analysis,   Fire Alarm, Divorce Re-Finance and Credit Freeze Now.


 All the best - Lynn

PS  If I haven't thanked you personally for reading my Blog, let me do so right now! I really appreciate your stopping by and (perhaps) commenting! L.

Rain Camp 1

The Real Estate Market had crashed. I had found something new  - Active Rain and blogging. Met some great new young dudes. I know I have written about  this before but it never gets boring to me. I took a trip to New York City.

First I went to Active Rain Camp. Ben Kinney,    Bob Stewart  and Brad Andersohn  were there. Gave a wonderful demonstration on the long tail and the short tail of blogging.  They explained how people searched the internet . How to get the attention of people who searched.  Ben Kinney  became a very special person to me that day and so did Bob Stewart. This was not the first time the two young men told me this tale  nor would it be the last.

 They told me this tale again in Philadelphia and again in Active Rain University. Market Reports and local information were told to me over and over. I was like sponge soaking in all this information.

That week I also went to Inman Connect  NYC where I  met other bloggers. Other thinkers from all over the country. Learned about the future of  Video blogging. Twitter is big and everyone should have an IPhone - get rid of your blackberry. Who do you really represent?

I went home my head full of ideas. I started blogging. For many years, I have done my market reports. I have refined them. Every month doing local market reports. Using the long tail.

What is the Long tail you may ask ? 
Well, let us explain what the short tail is first. The short tail, for example, would be

  • Condo's in Philadelphia Pa 
  • Delaire Landing Condos in Philadelphia Pa

Let's get into the long tail example now: 

  • Delaire Landing Gated Waterfront Community Philadelphia Pa

Can you see by adding the specific words "Gated Waterfront" you have narrowed down the search to a certain group of people who are looking for special type of condo?

I have used this approach for many years and it has worked for me. What I have neglected to use was a follow up mailing with this approach. The AR person who has helped me with this is our own Barbara Todaro

So this is what my goal is for the up coming year: a Free Market Analysis card with every market report I write. You see, I have plenty of buyers right now and I need sellers. 

I believe these cards will work. They had worked in the past and I am sure they will work in the future. 



Hannah Williams

                                                                               hannah williams

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Re/Max Eastern

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Entry in Active Rain August Challange : Best -Business  Practices  --

by Anna Banana Kruchten,CRS,CRB,GRI 


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Pictures are by Hannah Williams not to be duplicated without permission is a Real Estate website please visit it if you are interested in information about homes or any information about the Philadelphia or Bucks County Pennsylvania area or call me direct 215-215 953 8818 or by cell 820-3376 i will be glad to assist you.Unless otherwise noted, the content, both written and in pictures,are the property of Hannah Williams. If you wish to use something you see here,( please ask for permission) Most likely I will oblige, with a link back to my original content as well as an acknowledgment. Thank you to all my friends,neighbors and clients who allowed my to use their photos and videos maybe you will get to Hollywood Ca




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Comment balloon 3 commentsLynn B. Friedman • November 15 2017 11:05AM


Good morning, Lynn B. Friedman I just complimented Hannah Williams yesterday about her online presence.... I googled and found two titles above the fold for Free Market Analysis in her area.... she has this one mastered...

Posted by Barbara Todaro, Marketing Agent for The Todaro Team (RE/MAX Executive Realty ) over 2 years ago

Thank you for reblogging the post. I missed reading the original one

Posted by Gita Bantwal, REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel (RE/MAX Centre Realtors) over 2 years ago

Lynn B. Friedman  Thank you so much for the shout out don't know how I missed this one   You are the BEST my friend

Posted by Hannah Williams, Expertise NE Philadelphia & Bucks 215-953-8818 (Re/Max Eastern inc.) over 2 years ago